Event Management

Mall promotion is a marketing strategy specifically designed for the mall environment
Mall promotion is a marketing strategy designed for the mall environment. It involves organizing events like product launches, store openings, charity events, and street promotions to attract consumers and boost brand awareness and sales. This approach leverages the mall's foot traffic and atmosphere to provide a high-exposure platform for brands, increasing consumer interaction and engagement. Aligning events with holidays can capitalize on the festive atmosphere and shopping frenzy, making customers more interested in the activities and enhancing brand recognition.


Holiday Themes
Leverage holiday atmospheres to attract customers and boost brand awareness. Festive events help customers enjoy the season while deepening brand memory, enhancing engagement.

Targeted Mall Promotion
Promote brands at specific locations, directly linking products with consumers. This efficient method quickly increases sales and leaves a lasting impression.

Brand Promotion
Design mall activities and games for customers to engage with products, increasing familiarity. This boosts exposure and trust, driving purchases.

Professional Promoters
Friendly promoters answer questions, introduce products, and engage customers through games, attracting participation and enhancing brand perception.

How to enhance the interaction between mall promotions and target customers
By implementing these methods, you can effectively increase interaction,
boosting brand exposure and influence.

Flyer King's
Professional Mall Event
We offer professional mall event planning and coordination services, providing a one-stop solution to attract customer attention. We listen to your promotional goals, including product launches, store openings, charity events, and sales promotions. Our team selects the right mall, designs and produces outstanding events, from booth design to on-site setup. We incorporate interactive elements, media, and manage promotional staff to help your brand gain more exposure, allowing customers to understand and become familiar with your products. In bustling shopping centers, we create the best promotional effects for you.

Mall Events
的好處

Increased Brand Awareness
Mall events draw large crowds, boosting brand exposure. Hosting in busy malls spreads brand information fast, helping more people recognize your brand.

Enhanced Consumer Interaction
Interactive elements like photo booths, games, and digital setups encourage active participation, improving consumer experience and brand recall.

Boosted Sales Conversion
Product launches and promotions attract potential buyers to purchase on-site, raising conversion rates. Special discounts and limited-time offers during the event spur purchases.

Building Business Relationships
Mall events attract consumers and potential partners. On-site networking helps businesses build commercial relationships, enhancing market competitiveness.
商場推廣服務 客戶分享
商場活動全程支援
由佈置到互動,一手包辦
洗樓王 團隊在我們的商場推廣活動中展現出色的執行力與細心度,從活動前期的準備到現場支援都非常到位。他們安排專人到場實地跟進,協助我們完成攤位設置,包括品牌物料擺放、場地佈置及流程安排,令整個活動順利展開。現場如有突發情況,例如人流分佈不均或物料調配問題,團隊都能即時處理,反應迅速。Promoter 表現非常專業,不但主動與顧客互動,更成功引導人流由商場活動區走到我們門市進行美容體驗,提升轉化率。洗樓王 更為我們設計了具品牌感的場地佈置,並製作了精美小禮品,吸引途人參與。整體合作非常愉快,是我們推廣活動中不可或缺的夥伴。
健身品牌現場推廣
互動強、配合度高
我們在商場舉辦健身推廣活動時選擇了 洗樓王 協助執行,整體表現令人滿意。他們安排專人到場支援,協助我們設置宣傳物料及攤位,並根據場地特性提供實用建議,令活動更具吸引力。活動期間如遇場地限制或流程變動,他們都能即時提供解決方案,確保推廣順利進行。Promoter 團隊表現積極,不但主動吸引途人參與互動,更成功向潛在客戶介紹我們的健身課程及會籍優惠,促成現場登記。洗樓王 亦協助設計場地佈置,並安排小禮品派發,提升現場氣氛與參與度。整體配合度高,服務態度好,是值得信賴的推廣夥伴。
親子品牌商場推廣
視覺吸睛+現場氣氛溫馨
我們的親子品牌參與商場活動時,洗樓王 提供了非常全面的支援。他們不但準時到場,還主動協助我們 set up 攤位,並根據我們的品牌風格設計場地佈置,令整體視覺效果更吸引家庭客群。現場如有突發情況,例如流程延誤或人流分配問題,團隊都能即時處理,保持活動順暢。Promoter 表現親切,懂得與家長及小朋友互動,成功營造溫馨氣氛。他們亦為我們設計了親子互動遊戲及製作了精緻的小禮品,令活動更具參與感與趣味性。整體合作非常愉快,團隊專業、細心又有創意,是我們未來活動的首選合作夥伴。
FAQ
商場推廣是根據地區、商場人流、客群,以高密度、近距離、強烈互動的離線廣告形式。由專業推廣人員在店鋪門口、中庭、通道等,透過派發傳單、樣品試用、活動引導、面對面講解等方式,精準觸達正在消費或休閒的目標顧客群體,實現即時信息傳遞、品牌曝光和銷售引導。
我們提供不同商場展覽場地租用服務。我們可以幫助您找到合適的展覽場地,並協助租用和佈置,確保活動順利進行。此外,我們還可以安排人手進行宣傳,並與場地協商,確保活動的各個方面都得到妥善處理。
是的,洗樓王提供針對特定節日的專屬小遊戲或活動。我們會根據節日的特點和客戶需求,設計互動性強的小遊戲和活動,吸引更多顧客參與。例如 :設計中秋「月兔尋寶」AR遊戲、聖誕「禮物快遞」限時任務等、中國女排比賽設計AI motion 遊戲等等。
禮品的數量可以根據人流量進行調整。我們會根據活動的規模和預期人流量,提供合適的禮品數量,確保每位參與者都能獲得禮品。
是的,洗樓王提供商場內的導覽或指示設計服務。我們會設計清晰的指示牌和導覽圖,引導顧客參與活動,提升活動的參與度和效果。
商場推廣服務適合那些目標顧客與商場人流高度重疊、注重即時體驗和衝動消費、需要品牌曝光或新品推廣的產業。以下是一些非常適合在商場進行推廣的行業和具體類型:
零售業、美妝護膚、珠寶/鐘錶、電子產品、生活雜貨 、書店、餐飲、食品零售、兒童服裝、潮流玩具、培訓機構、兒童遊樂、美容美髮、健身、瑜珈中心、金融服務、電信業者: 新套裝推廣、手機銷售、寬頻業務辦理、旅遊、航空公司等等
商場推廣務是會受極端天氣影響 。如面對以下天氣,派發安排如下
– 一、三號風球及紅色暴雨警告下派發如常進行
– 八號強風或以上級數及黑色暴雨警告所有服務會於天文台公佈預計懸掛時間前兩小時內陸續暫停或取消。