2026 is a year marked by the continuous completion and handover of new housing developments across Hong Kong. As various estates follow the overall 2026 new property supply timeline and are completed in different months throughout the year, brands can benefit more from deploying circular mail campaigns according to each estate’s key completion phase, rather than concentrating all efforts in a short burst. This phased approach helps improve real engagement and conversion rates.
During the period when new estates are freshly completed, residents tend to finalize essential lifestyle configurations and service selections in a short period of time. At this stage, postal circular distribution has a significantly higher chance of catching residents’ attention and building brand exposure within the community.
This article also serves as extended content to FlyerKing’s Postal Circular Mailing Services.
Consumer Behavior During Key Completion Phases
As multiple new property developments complete in phases throughout 2026, resident consumption behavior tends to be focused, direct, and practical. In the weeks and months following a development’s completion, the most common needs typically revolve around home organization, renovation arrangements, lifestyle services, and longer-term support options.
Compared to digital advertising, postal circular mailing that is delivered directly to residences can more effectively capture attention at this stage. When promotional content is closely aligned with residents’ actual needs and delivered at the right time, the level of response typically surpasses that of general digital marketing. This effect is especially evident for developments on Hong Kong Island and in urban areas, where circular mail combined with street-level promotions can further strengthen community penetration.
2026 New Housing Estates Completion List (by Quarter)
Phase 1 (January–March)
- 26 KO SHAN (Hung Hom)
- Nexus Grand (Fanling)
- 101 KINGS ROAD (North Point)
- DES VOEUX W RESIDENCE (Sai Ying Pun)
- TOPSIDE RESIDENCES (Jordan)
- LOHAS Park Phase XIIIA (Tseung Kwan O)
- GRAND SEASONS (Tseung Kwan O)
- Blue Coast II (Southern District)
- UPPER PRINCE (Mong Kok)
Phase 2 (April–June)
- YU HING COURT (Tung Chung)
- UPPER MANOR (Central & Western District)
- FINNIE (Quarry Bay)
Phase 3 (July–September)
- Le Mont Phase I–III (Tai Po)
- THE HEADLAND RESIDENCES Phase 1 (Chai Wan)
- SIERRA SEA Phase 2A (Ma On Shan)
- the MVP (Central & Western District)
- UNI Residence (Kowloon City)
- YOHO WEST PARKSIDE (Tin Shui Wai)
Phase 4 (October–December)
- Kai Ying Court (Kai Tak)
- KABITAT • TIN HAU (Eastern District)
- DEEP WATER PAVILIA (Aberdeen / Ap Lei Chau)
Industries Best Suited for Circular Mail During Key Completion Phases
To align with the 2026 new property completion timetable, the following types of businesses are particularly well suited to use postal circular mailing to engage residents in new estates:
- Renovation and light refurbishment contractors
- Home design, furniture, and homeware brands
- Inspection services, cleaning, and home organization support
- Home and medical insurance providers
- Broadband, telecommunications, and lifestyle service providers
- Local food & beverage outlets and community lifestyle brands
Because these industries’ services closely overlap with residents’ practical needs following estate completion, well-timed circular mail campaigns can quickly generate real inquiries.
Summary | Deploying Circular Mail by Completion Rhythm
When a brand can grasp the 2026 new property supply timeline and the completion rhythms of developments across districts, it becomes possible to systematically arrange circular content and mailing schedules. Compared to one-off mass campaigns, phasing promotion by estate completion periods helps create sustained exposure and more stable inquiry trends.
With Hong Kong’s new housing developments in 2026 continuing to complete throughout the year, each completion phase presents an important opportunity for brands to enter communities and build resident awareness.
Why Choose FlyerKing?
As a professional community promotion team dedicated to Hong Kong, FlyerKing has long maintained close collaboration with local postal systems and is highly familiar with the postal circular mailing process. We also continuously track up-to-date information on new property completions and estate handovers. This enables us to determine which developments are in the key completion phase and ready for effective circular campaign deployment—more accurately and earlier than many other promotional firms.
Thanks to our understanding of the annual new property supply rhythm, FlyerKing can offer clients the most timely and high-potential estate targeting recommendations, helping them avoid wasted resources in ineffective time windows or unsuitable districts, and turn each circular campaign into real business opportunities.
FlyerKing’s one-stop postal circular mailing services include:
- Precise new development and estate matching
- Circular design, printing, and postal circular arrangement
- Flexible mailing plans and promotional mailing offers
- Full-process monitoring to ensure delivery to target households
Whether you are in renovation, cleaning, telecommunications, education, or family services, FlyerKing can help you continually reach potential customers based on the 2026 new estate completion rhythm and expand your conversion-driven promotion opportunities.
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