Leaflet Services

Street Distribution

Street distribution can directly reach target customers, convey promotional content instantly, and interact with passers-by to enhance promotion effectiveness.

Street distribution of promotional flyers is a direct way to reach target customers and deliver messages to them. This method allows for face-to-face communication with the main consumer group, achieving localized promotional effects. Flyers are distributed in high-traffic areas such as commercial centers, transportation hubs, and busy streets. We not only distribute flyers and gifts but also strive to create a vivid and interactive brand experience, leaving a lasting impression on every consumer who comes into contact with your brand.

Compared to other forms of advertising, street distribution is relatively low-cost but highly effective. This cost-effective promotion method is especially suitable for small and medium-sized enterprises to conduct market promotion.

Benefits of Street Promotion

Directly Reaching Target Customers

Street promotion allows you to directly interact with your target customers and deliver promotional messages to them. This face-to-face contact increases customer interaction and provides immediate feedback.

Flexible Timing and Location

You can choose the time and place for street promotion to ensure you reach your desired audience. Distributing flyers in high-traffic areas and during busy times can enhance promotional effectiveness.

Enhancing Promotion with Accessories

Using various accessories, such as uniforms, advertising boards, and distributing gifts or publications, can attract customers’ attention and increase brand recognition.

Cost-Effective and Long-Term Impact

Street promotion is relatively low-cost, allowing for repeated activities. This high cost-effectiveness ensures long-term brand exposure in target locations, enhancing market competitiveness.

How to Make
Your Street Promotion More Successful

派傳單-目標受眾

Identify Target Audience

Clearly understand your target audience, ensuring the distribution location and time effectively cover them. Choosing high-traffic areas for distribution can significantly enhance promotion effectiveness. Understand the habits and consumption behavior of your target audience for precise targeting.

派傳單-選擇適當的時間

Choose the Right Time

Conduct street promotions during peak times, such as rush hours, lunchtime, or weekends, to ensure maximum visibility and reception of flyers, enhancing promotional effectiveness.

派傳單-傳單設計

Creative Design and Materials

Ensure flyer design is attractive, using vivid colors, bold headlines, and concise messages to quickly grab passersby’s attention. Creative designs and high-quality prints increase audience favorability towards the brand. Including coupons, discount codes, or small gifts can also boost flyer retention and participation rates.

街頭宣傳好處-群眾購買力

Combine Online and Offline Promotion

Integrate street promotions with online digital marketing to form a comprehensive strategy. For example, adding QR codes on flyers directs the audience to visit websites or participate in online activities, enhancing interaction and engagement. This integrated approach expands brand influence and achieves better promotional outcomes.

Choose US
for Your Street Promotion

With years of rich street promotion experience, we have conducted street promotions for over 1,000 companies. We can accurately select the best distribution times and locations for you while also advising on flyer content and providing professional suggestions. Our team members are professionally trained to efficiently distribute flyers while maintaining a professional and friendly image, ensuring each campaign runs smoothly and achieves the best results.

In addition to traditional flyer distribution, we also offer creative interactive promotion services. Our team can provide various suggestions to increase the interactivity of street promotions.

We are committed to providing high-value services to our clients by offering professional, efficient flyer distribution and street promotion services at reasonable prices.

派街宣傳服務的
客戶分享

Street Promotion Services Sharing

街頭宣傳成功吸引大批人才應徵

作為餐飲連鎖品牌,我們長期面臨門市快速擴張與人員流動的雙重挑戰。這次根據洗樓王建議利用街頭宣傳用招聘站的模式徹底顛覆了傳統模式,透過在社區高頻曝光,配合現場對崗位福利(如 8.5 小時工作制、進修津貼)和晉昇路徑的清晰講解,吸引了超過 300 位求職者,最終用 52 人諮詢,其中 52 人人來自招聘站直接登記。

 

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人力資源部 / 美心集團

街頭宣傳成功拉近年輕族群

洗樓王對於校園及學生習慣十分熟悉。他們不僅懂我如何吸引學生的問題,透過街頭宣傳在各大學校推廣我們的優惠,吸引大量年輕族群認識 Yves Rocher 的產品特色,並引導他們轉化為線上顧客。

 

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市場推廣部 / YVES ROCHER FRANCE

互動體驗帶動客流直達分店

這次街頭宣傳活動非常成功!洗樓王團隊在活動策劃、現場佈置及推廣人員安排方面都非常專業,讓我們的大眾都知道我們在本區開業。透過即場互動與體驗,我們不僅吸引了大量潛在顧客,更有效引流更多客戶到分店。這是一場十分成功的街頭宣傳活動。

 

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市場推廣部 / 修身堂

常見問題

傳單派街服務適合在甚麼時間派發?

傳單派街服務取決於目標人群的活動規律。對於上班族,08:00-12:00 / 11:00-15:00 及16:00-20:00的時段最合適;若是家庭主婦或退休人士,9:00-13:00或15:00-19:00的接送小朋友或散步時間較佳;學生群體則可選擇放學時段14:00-18:00。週末時段會是11:00-20:00 人流量通常較大,適合在商場或景點周邊派發。

傳單派街服務的人員安排需根據派發地點的規模或客人要求、時間長短及目標人群來規劃。如果是大型商區或活動現場,可安排2-3人起一組,分工合作以提高效率;若是小型活動或街區,1-2人起即可。人員選擇上,我們會事先進行簡單培訓,確保他們了解傳單內容及核心賣點,以便在必要時簡短介紹。此外,明確劃分派發區域,避免重複或遺漏,並設立監督機制,例如要求定時回報進度或拍照記錄,以防消極怠工或隨意丟棄傳單。

選擇傳單派街服務的地點時,首先要考慮目標客群的分佈和活動範圍。如果是針對上班族,可以選擇商業區、辦公大樓附近或地鐵站出口;如果是家庭主婦或老年人,住宅區、市場或公園周邊會更合適;若是推廣學生相關產品,學校附近或補習班集中地帶是理想選擇。此外,人流量大的地方如商場、步行街、交通樞紐等也是常見的派發地點。

如果傳單員在派發時間內沒有出現,有可能傳單員遇到臨時突發狀況(如生病、交通問題),傳單員會預先通知我們嘗試調配其他人員替補,亦會與客人協調突發狀況。

主動友善:保持微笑並主動遞出傳單,避免強塞或沉默不語,可簡單說「您好,可參考看看!」。
瞄準目標:觀察路人步伐和神情,優先選擇步伐較慢或看似有空閒的人,避免追趕匆忙的行人。
搭配話術:根據傳單內容設計簡短吸引人的話術,例如「新開張優惠!」或「免費體驗活動!」。
選擇合適姿勢:將傳單正面朝向對方,方便快速閱讀標題,必要時可稍微舉高以吸引目光。
避免群發:同一地點短時間內不要過度派發,以免路人重複接收或反感。
善用道具:穿著統一服裝或佩戴標示,增加專業感;若條件允許,可搭配小型展架或試用品展示。

傳單派街宣傳適合希望快速接觸公眾並提升曝光率的客戶,尤其適用於以下情況:
‧ 零售、餐飲、美容等實體店舖 —— 用於開業宣傳、期間限定優惠或推廣首次體驗,吸引途人即場關注或進店查詢。
‧ 教育、興趣班、地區服務提供者 —— 有針對特定地區居民或學生家長的宣傳需求,例如補習社、功課班、社區活動等。
‧ 希望加強地區曝光的中小企或品牌 —— 如在個別地段推廣服務或建立品牌知名度,透過派發宣傳單張能有效直達潛在客戶。

傳單派街服務是會受極端天氣影響 。如面對以下天氣,派發安排如下
– 一、三號風球及紅色暴雨警告下派發如常進行
– 八號強風或以上級數及黑色暴雨警告所有服務會於天文台公佈預計懸掛時間前兩小時內陸續暫停或取消。