Creative Promotional Event

CLIENT : HKTVmall CASHBACK

HKTVmall’s new cashback platform “CASHBACK” made its debut at a travel expo!
We delivered a full-service exhibition activation—from booth design and event planning to on-site promoter training—bringing the “Shop & Earn” concept to life.
Interactive games and limited-time offers attracted a large crowd to register on the spot, boosting exposure and growing membership successfully.

Event Planning

• Planned the full expo flow and visitor experience
• Designed interactive activities and giveaways
• Created travel-expo-only offers to drive sign-ups

Ad Setup Services

• Designed the backdrop wall and promo boards
• Played platform intro videos on multimedia screens
• Produced props and on-site promotional materials

Promoters

• Trilingual, friendly, and professional support
• Explained how the CASHBACK platform works
• Guided visitors to download the app and register

Offer Strategy

• 10% cashback for bookings on Trip.com / Agoda / Klook
• Expo-only spend-and-save deals and lucky draw
• Promotions tailored to the travel-expo theme