Creative Promotional Campaign
Client : Pinkoi
To boost Pinkoi’s brand awareness among university students, we launched a campus roadshow with interactive engagement and on-site promotions. By partnering with student unions and providing exclusive offers, we encouraged students to join as online members, redeem discount codes, and place orders—driving both sign-ups and conversions.
Event Planning
• University campus roadshow
• Coordinated with student unions for exclusive offers
• Distributed samples and promo codes
Print & Production
• Poster and flyer design support
• High-quality printing production
• Consistent brand presentation on-site
Promoters
• Introduced product benefits and campaign offers
• Assisted students to register as online members
• Guided discount code redemption and ordering
Lead Generation
• Increased membership sign-ups
• Collected customer details for follow-up
• Boosted social likes and followers
On-site Management & Logistics
• On-site operations and crowd handling
• Resolved ad-hoc issues during the event
• Managed delivery and replenishment of materials
