Event Planning
Street promotion helps you drive brand awareness fast
and engage your target customers directly.
Collect real-time feedback and opinions on your service or product to enhance campaign effectiveness and brand image. FlyerKing’s outdoor promoters are carefully selected and professionally trained to run promotions or roadshows at designated times and locations. They wear uniforms featuring your brand logo and distribute your leaflets or gifts. With a professional, friendly, one-to-one approach, they can assist participants with membership registration, app downloads, following or liking your social media pages, and other interactive tasks. This street promotion approach not only attracts attention, but also builds rapport between participants and your brand—leaving a strong and positive brand impression.
The Impact of Street Promotion
Attention-Grabbing Setup
In high-traffic areas such as MTR exits and busy streets, set up elements that capture attention. Interactive games, live performances, and engaging activities can quickly spark interest and draw crowds.
Flexible Campaign Strategy
Adjust promotion content and tactics by time and location to reach people who are truly interested in your product or service—improving precision and results.
Stronger Customer Engagement
Street promotions help strengthen interaction between your brand and customers. Through games, photo moments, and gifts, people build a stronger emotional connection with your brand.This relaxed and enjoyable experience is often more memorable than traditional sales-driven promotion.
Sampling + Online Engagement
By distributing product samples, you can instantly showcase benefits and invite people to experience your offering. At the same time, promoters can encourage passers-by to engage online—such as following your Facebook page, liking posts, or joining WeChat campaigns—further expanding brand influence.
The Benefits of Street Promotion
Collect Real-Time Customer Feedback
Direct offline interaction lets you understand needs and preferences instantly and gather first-hand insights. These insights are highly valuable for optimizing future campaigns and improving overall marketing effectiveness.
Precisely Reach Your Target Audience
Through direct offline conversations, you can identify what your target audience cares about and tailor messaging on the spot—helping you reach the right people and improve conversion.
Sharing & Social Media Promotion
During street promotion, our promoters share your latest updates and encourage customers to interact on your social channels, expanding exposure and attracting more potential customers.
Boost Purchase Intent
With on-site interaction and live demonstrations, promoters can effectively increase purchase intent, strengthen confidence in your brand and product, and drive sales.
Choose FlyerKing
Street Promotion Service
We provide end-to-end street promotion services with professionally trained promoters to effectively reach your target audience,
strengthen brand awareness, and grow market influence.
Based on your campaign objectives, we plan and execute attention-grabbing activations, focus on reaching the right crowd,
and patiently handle customer inquiries with clear product/service explanations. We also distribute samples to let potential customers experience your offering on the spot and collect feedback,
helping you understand market response and improve your product or service.
Street Promotion Service
Client Stories
Street Promotion Attracted a Large Volume of Job Applicants
As a restaurant chain, we have long faced the dual challenges of rapid store expansion and high staff turnover. Following FlyerKing’s recommendation, we used a street promotion “recruitment station” approach to refresh our hiring strategy. With high-frequency exposure in local communities and clear on-site explanations of benefits (such as 8.5-hour shifts and training allowances), we attracted over 300 job seekers. A total of 52 candidates registered directly on-site through the recruitment station.
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Human Resources Department / Maxim’s Group
Street Promotion Helped Us Connect with Younger Audiences
FlyerKing understands campus environments and student habits well. They knew exactly how to catch students’ attention and helped us promote our offers across universities. This brought strong awareness of Yves Rocher’s product features among young audiences and guided them to convert into online customers.
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Marketing Department / YVES ROCHER FRANCE
Interactive Experience Drove Footfall to Our Store
This street promotion campaign was a great success. FlyerKing was highly professional in planning, on-site setup, and staffing arrangements, making sure the public knew we opened in the area. Through live interaction and hands-on experience, we not only attracted many potential customers, but also effectively drove more footfall to our store.
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Marketing Department / Slimming Beauty
Frequently Asked Questions
Can street promotion hours be adjusted flexibly?
Yes. We can adjust the schedule based on your industry and target audience habits. For example:
• F&B: Lunch peak (11:00–15:00) or before/after dinner peak (15:00–19:00) to match dining decision times;
• Retail: Weekends or public holidays (11:00–19:00) for higher footfall coverage;
• Services (e.g. education, finance): Weekdays (11:00–18:00), avoiding rush hours to encourage stop-and-inquire behavior.
How early should we book before execution?
To ensure service quality, we recommend booking at least 2 weeks in advance. This time is mainly used for:
• Detailed requirement alignment (format, area, audience targeting);
• Confirming materials preparation (custom uniforms or promotional items may require production lead time);
• Staff scheduling and compliance checks (prime districts and peak slots need earlier planning).
If you have urgent needs (e.g. execution within 3–5 days), please discuss with our sales team for expedited arrangement.
This depends on manpower and resource availability and may incur an express fee.
What is the full execution process for street promotion?
The execution process is clear and controllable at every step:
1. Planning: Align goals, budget, audience, and create a detailed plan (area, format, timetable), including compliance checks;
2. Materials: Confirm production/receipt of leaflets, gifts, standees, and arrange custom uniforms if needed;
3. Staffing: Assign suitable promoters and provide training (product knowledge, scripts, brand guidelines), define roles clearly;
4. On-site execution: Arrive on schedule, set up materials, start promotion, monitor footfall and interaction, and adjust tactics when needed;
5. Reporting: Summarize results (distribution volume, inquiries), provide photos/videos, and deliver a recap for further optimization.
Each step is handled by a dedicated coordinator, and you can check progress at any time.
Can promoter outfits be customized to match our brand? (e.g. T-shirts, brand badges)
Yes. We offer two options:
• Client-provided: If you already have uniforms (logo T-shirts, caps, name badges), you may provide them for promoters to wear for consistent visuals;
• Custom-made: If you need help, we can coordinate with partners to produce uniforms according to your brand VI (colors, logo, slogan).
Pricing depends on quantity, material, and design complexity.
We recommend confirming the recording frequency (e.g. hourly photos, full-session filming) and report submission timing with sales when booking,
so we can allocate resources in advance.
Do you provide props or equipment suggestions for interactive games?
Yes. We can provide street promotion execution and suggest suitable props or equipment based on your campaign needs.
Our professional team can help plan and run interactive games and performance elements that attract attention.
Do you provide visual design support (e.g. signboards, flags) to match the campaign?
Yes. We provide visual design support for street promotions, including signboards, flags, and other on-site materials.
We design attention-grabbing setups based on your brand and campaign needs to enhance overall results.
What types of clients are suitable for street promotion?
Street promotion is ideal for clients who want fast public reach and strong exposure, especially for:
‧ Retail, F&B, beauty and other physical stores — grand opening promotion, limited-time offers, first-try campaigns to drive walk-ins and inquiries.
‧ Education, after-school programs, and district service providers — target residents or parents in specific neighborhoods.
‧ SMEs or brands that want stronger local visibility — promote services in selected areas; leaflet distribution helps reach potential customers directly.
Will street promotion be affected by extreme weather?
Yes. Arrangements under severe weather are as follows:
• Typhoon Signal No. 1 or 3, or Red Rainstorm Warning: execution continues, but activities should be conducted under covered areas;
• Typhoon Signal No. 8 (or above) or Black Rainstorm Warning: all services will be suspended/cancelled gradually within 2 hours before the expected hoisting time announced by the Observatory.