Creative Promotional Campaign

Client: China Life (Overseas)

FlyerKing provided mobile promotion truck Roadshow support for China Life (Overseas),
promoting its brand and insurance information at high-traffic locations through LED Screen content,
promoter introductions and on-site registration to attract public interest,
enhance brand exposure and encourage enquiries and engagement.

Event Planning & Coordination

・Planned the mobile promotion truck campaign
・Designed the interaction and registration flow
・Arranged event locations and daily operations

Vehicle & Promotional Materials

・Produced the vehicle advertising graphics
・Designed the counter and promotional materials
・Prepared QR Code registration displays

LED Screen Advertising

・Displayed brand and insurance information
・Used dynamic visuals to attract attention
・Supported on-site product introductions

Promoters & On-site Execution

・Arranged promoters to engage with the public
・Introduced the brand, products and campaign
・Assisted visitors with QR Code registration

Crowd Management & Support

・Guided visitors through on-site registration
・Managed the event flow and public order
・Coordinated interactions inside and outside the truck

Brand Gifts & Engagement

・Prepared branded gifts and promotional items
・Used interactive games to attract participation
・Encouraged enquiries through on-site rewards